BONHEUR; Rocking Japanese Handmade Bass Lures
If you hear the word “Rock” to describe fishing tackle, you may feel a little puzzled. However, after you see tackles from BONHEUR, your view becomes different. Having the Biwako Lake as a home lake, bass fishing has been in the heart of the company since its establishment in 2015. Along with bass fishing tackles, […]
Geecrack; Obsolete designs in Japanese Bass Fishing Scene
Since it was established in 2014, Geecrack has made a solid foothold in the markets. Their main markets are not only Japan but also the US. As a unique JDM lure brand, their own sales organization in Texas is selling a lot of Geecrack products in the land of bass fishing, The USA. One of […]
Harness; Aesthetic and Optimization in Handmade Trout Lures
Since 2010, Harness have been producing the hand made lures, for trout and other categories. The Japanese company name is pronounced as har-ness, but the written alphabet name is “HaMess” because the spelling of harness looks like hamess. It is a witty side of the company. With this fun loving spirit, their product serves fishermans. […]
Galapagos; Bait with Japanese Enginuity
What is your impression of Japanese products in general? High quality, high durability, and so on. Something that makes the Japanese brand itself is the well thought designs. Galapagos is the brand actively pursuing this direction. The brand’s statement said that they “GO DEEP.” It stands for that they dive into the products to make […]
Tana Jig; THE Saltwater Lure Brand
Looking at their website, you immediately realize that people in this brand love sea fishing. Established in the Mie prefecture, which has a lot of beautiful seacoast on the east side of Kii peninsula, it was very natural to think that the environment nurtures such a wonderful saltwater lure brand like Tana Jig. Their statement […]
BULLET; Handmade Lure Speciality
Bullet is making handmade lures. This is the best fitting description of this brand. And their lures are unique enough to attract many fans, with strong messages that their product is to have fun in bass fishing. One of their first lures is the MOGACROBE. Japanese bass fishing is becoming a niche. There are many […]
SIGNAL; Producer of Trophy Hunting Baits
Led by the professional bass angler and lure designer, Mr. Manabu Okuda, the SIGNAL brand was established around 2000. It focuses on catching the monster sized bass, which have driven them to have giant baits. Brief information about Mr. Manabu Okuda He started bass fishing at the age of 16. Born in Gifu prefecture, which […]
BRIDGE; Precious Lures from Hardcore Fishing Shop
Passion for fishing takes many people to the path of hand made lures. For some, it is to buy these lures, but for others it is to make by themselves. BRIDGE is one of such brands. But it is not a hobby builder, to make itself outstanding something more is needed. Image from its official […]
Valleyhill; Innovative and Unique Lure Brand
Valleyhill is a Japanese fishing tackle brand renowned for its innovative and high-quality products, serving both freshwater and saltwater anglers. The brand offers a diverse range of fishing gear, including soft baits, hard baits, topwater lures, swimbaits, spinnerbaits, metal jigs, jigs, and so on. Valleyhill is a part of Japan's biggest wholesaler, Taniyama Shoji Co., […]
LIVRE; Precision-Crafted Reel Custom Parts
LIVRE is a brand of a company called Megatech. This company has produced various metal parts since its establishment in 2000. They started their business from the motorcycle parts, such as exhaust related pipes etc. These brushed up their machining technologies and techniques. Their high level skills gave them business related to the aerospace industry. […]