Fishing
EZ Lab; Where Development and Production Goes Together

In 2004, a soft lure factory in Japan was established, with only one second-hand soft lure molding machine. Since then, this factory has traveled their path to study for the best lure. While it has been successfully helping other brands with their dedicated study, they reached their next stage to have their own brand. This […]

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Fishing
DRT; Stylish Brand with Performance Baits from Japan

DRT (abbreviation of “Division Rebel Tackles”)  is the dedicated bass lure brand. Even this abbreviated alphabet name is not in your mind, the name of TiNYKLASH (Tiny Clash) may ring a bell for you.  What brought DRT to become one of the most popular Japanese baits in the world is the superior products and fashionable […]

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Fishing
KCE Tackle; Pop Feel in Bass Lures with Boat Sea Bass Background

KCE is a unique brand, not only because it produces the unique lures but the designer was a boat sea bass fishing guide. There may be no better position than to be fishing guides to know which lures work well, wherever you are in the world. They have a lot of experience to see which […]

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Fishing
BONHEUR; Rocking Japanese Handmade Bass Lures

If you hear the word “Rock” to describe fishing tackle, you may feel a little puzzled.  However, after you see tackles from BONHEUR, your view becomes different. Having the Biwako Lake as a home lake, bass fishing has been in the heart of the company since its establishment in 2015. Along with bass fishing tackles, […]

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Fishing
Geecrack; Obsolete designs in Japanese Bass Fishing Scene

Since it was established in 2014, Geecrack has made a solid foothold in the markets. Their main markets are not only Japan but also the US.  As a unique JDM lure brand, their own sales organization in Texas is selling a lot of Geecrack products in the land of bass fishing, The USA.  One of […]

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Fishing
Galapagos; Bait with Japanese Enginuity

What is your impression of Japanese products in general? High quality, high durability, and so on. Something that makes the Japanese brand itself is the well thought designs. Galapagos is the brand actively pursuing this direction. The brand’s statement said that they “GO DEEP.” It stands for that they dive into the products to make […]

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Fishing_Brand
BULLET; Handmade Lure Speciality

Bullet is making handmade lures. This is the best fitting description of this brand. And their lures are unique enough to attract many fans, with strong messages that their product is to have fun in bass fishing.  One of their first lures is the MOGACROBE.  Japanese bass fishing is becoming a niche. There are many […]

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Fishing
SIGNAL; Producer of Trophy Hunting Baits

Led by the professional bass angler and lure designer, Mr. Manabu Okuda, the SIGNAL brand was established around 2000. It focuses on catching the monster sized bass, which have driven them to have giant baits. Brief information about Mr. Manabu Okuda He started bass fishing at the age of 16. Born in Gifu prefecture, which […]

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Fishing
Valleyhill; Innovative and Unique Lure Brand

Valleyhill is a Japanese fishing tackle brand renowned for its innovative and high-quality products, serving both freshwater and saltwater anglers. The brand offers a diverse range of fishing gear, including soft baits, hard baits, topwater lures, swimbaits, spinnerbaits, metal jigs, jigs, and so on.  Valleyhill is a part of Japan's biggest wholesaler, Taniyama Shoji Co., […]

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Fishing
GRAYZ; Made in Japan Hand-Poured Soft Baits

GRAYZ is a fishing tackle brand specializing in high-quality bass fishing soft lures. They are one of few hand-poured soft lure factories in Japan. Designed for serious anglers, and using their own production facility as their advantage, GRAYZ lures combine cutting-edge materials, lifelike action, and innovative designs to enhance fishing performance. GRAYZ soft lures are […]

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